Easter spending is expected to reach over $3.4 billion

easter spending at a high

Australians are expected to fork out $3.4 billion nationally this Easter trading year, a 2.24 per cent growth on 2018 spending, according to the National Retail Association.

This should come as welcome news to the retail industry, NRA chief executive Dominique Lamb said.

With a holiday it is customary to crack open a chocolate egg for brekkie, it is no surprise that the average consumer will spend $228 million on Easter-related chocolate products independently.

This reflects an increase of 2.38 per cent on last year’s spending. Food and drink spending is predicted to be up 1.8 per cent this year, while vacation and travel vendors will probably be the biggest beneficiaries, with spending in this category expected to grow 3 per cent year on year.

With Anzac Day falling just a few days following the Easter long weekend, many workers will take this chance to take additional leave over the working week.

Consumers are expected to spend roughly $1.5 billion on vacation and travelling and are estimated to spend $28.7 million on seafood, $157.2 million on alcohol, $69.7 million on bars and pubs, and $7.3 million on eggs.

However, while some retailers will benefit from the increased trade, others, according to their location and the type and size of their organisation, will be forced to close, according to limited trading laws.